Ah but what if you sell SSB U to all those customers? $60 x 5 = $300 but $60 x 6 = $360. They're thinking that selling 5 Wii U's at $300 will make $1500 while they'll have to sell 6 Wii U's at $250 to match it. Every Wii U games sales are effectively capped by the low userbase. Sell more consoles and there are more customers to buy your games.
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They don't think about the money to be made from software sales. They're very focused on profits from hardware which is why they see third party support as an afterthought and they're nuts for weird accessories and when hardware sales plateau they go with half-steps like the DSi and New 3DS to try to get people to double-dip. Or they're using the logic of the little kid selling lemonade for a $100 a glass and thinking "I only have to sell one". They don't want to admit the Wii U is a flop and they feel cutting the price will show that. I really doubt they're right against the wall and can't lower the price at all. Now if Nintendo really would take a bath if they lowered the price then I can see why they don't do it but I know Nintendo likes to have a profit margin on their hardware so I highly doubt the Wii U's components are so expensive that the margin has not changed at all over the years. So why not get some impulse buys on this last Christmas and sell some more copies of the major titles? Sell some more Mario and SSB and Mario Kart and such because you can't sell games to people that don't own your console. The Wii U has some great games, it just has such weak support that it isn't well suited as someone's primary console but it works well as a secondary one. The NX allows them to get it right from the start so the Wii U's failings don't exactly mean anything for how the NX is going to be when if Nintendo releases a product better designed then the Wii U, it'll allow for something like price to be easier to fix this time around.Īt this point lowering the price would get fence-sitters like myself on board and buying a couple of games. Not hard to see why they're being stubborn with the Wii U's price still. The 3DS early huge price drop caused Nintendo to take their first yearly loss in their entire 100+ year history and Sony had to loss over 5 billion trying to turn around the PS3. The problem with the Wii U is many of it's faults were created before it even launched, so Nintendo has no choice but to ride it out since it would have cost a lot more to fix these problems after release. If the NX is actually being designed with actual cost efficiency in mind, that right there can make a bigger difference in the systems. Plus the reason the Wii U had a hard time dropping in price because it's not the most cost effective system to product, thanks in large part to the Game Pad. But no they're being stubborn out-of-touch mushheads so presumably they will also be stubborn out-of-touch mushheads when the NX comes out.Īt this point what does lowering the price really do for them? With the NX coming out next year, it's not worth taking a huge loss lowering the price to increase the userbase for a system that's only being supported one more year. If they had their shit together they would have lowered the price by now. They get easy stuff just bafflingly wrong all of the time so how are they going to get the big important stuff right? You don't transition from stubbornly refusing to lower the price on a product that isn't selling to releasing THE product that everyone wants a year later. So the NX is going to be Nintendo's comeback console but they're still making very questionable decisions so what has changed? What have they learned? If this was some new and improved Nintendo they wouldn't be so damn crazy about this.Īnd if they're being crazy about this what else are they being crazy about? That's why my faith in them has withered away. It is hard to have a lot of enthusiasm for the NX when I see stuff like Nintendo being so damn stubborn about the price point because it's nuts but also seems like exactly the sort of thing the Nintendo of the last ten years or so would do.